TIC

Television Industry Committee (TIC) is a professional association of leading Ukrainian television channels and media agencies*. It represents interests of Ukrainian television industry and cares for its members’ protection.

TIC provides and controls the trustworthy, consistent and acceptable to all users system of television audience measurement. One of TIC’s priority is development of self-regulation instruments for television and advertising market in Ukraine.

TIC promotes television market development and widely supports transfer to digital broadcasting, initiates and supports national and international prizes and awards, collaborates with local and international industrial organizations, participates in the international TV-related seminars, exhibitions, forums.

* 4 major television group (Inter Media Group, Media Group Ukraine, 1+1 media, StarLightMedia) and 5th channel, 4 major media groups (Publicis Groupe Media, Omnicom Media Group, ADV Group, GroupM) and Agency Media Arts Group Ukraine