Germany
Under the umbrella of Arbeitsgemeinschaft Media-Analyse e.V. (agma), the coverage of all media types in Germany – newspapers, magazines, radio, TV, posters and online – is polled, counted and published.
The members of the agma include more than 240 of the most important companies from Germany’s media and advertising industry.
Based on the consensus of all involved parties from media, agencies and the advertising industry, the data from the media analysis provide Germany’s advertising currency.
Full name of the organisation:
Arbeitsgemeinschaft Media-Analyse e.V.
Postal Address:
Am Weingarten 25 - 60487 Frankfurt am Main
Phone:
+49 69 15 68 05 0
Fax:
+49 69 15 68 05 40
Email: lassalle@agma-mmc.de
Website: http://www.agma-mmc.de
Name(s) and Function(s) of main contact-persons in the organisation:
Olaf Lassalle